Our new Snoops and the lovely card from Thalhimer

It’s always nice to receive a token of appreciation, and even better when that token is distinctive and endearing. So we were tickled when we recently received a wonderful card and gift from our friends at Thalhimer Multifamily.

Thalhimer is managing NOVEL Scott’s Addition, a fabulous apartment community that Crescent Communities recently opened in the hip Scott’s Addition neighborhood of Richmond, VA. From early on, we worked with Crescent to help shape the community. Once Thalhimer’s leasing team was in place, we returned to help facilitate Crescent’s Brand Camp session, which trains the team to sell the distinctive story of the community*.

In case it isn’t clear from the photo, there’s a Snoop Dogg garden statue and Snoop on the Stoop.

“Just like Snoop Dogg has been a trailblazer in the world of music and style, your innovative spirit and leadership have been key in shaping our brand camp,” the kind folks at Thalhimer wrote in a card accompanying the Snoops.

That’s sweet, and memorable. Thanks Thalhimer!

*Brand Camp is Crescent’s version of StorySelling training, which we perform for many of our clients.